Online Marketing Steps
*NOTE* Links, listings, press releases, published
articles, email campaigns
(I'll send you the sections on 2.0 strategy)
*
Reciprocal linking*
This is a relatively new but
important criterion search engines use for ranking purposes.
With reciprocal linking, you activate a link to another website and they
reciprocate and
activate a link back to your website. This has to be done
carefully because
you want to link with another site that will benefit you both.
The more links you have with other websites, the more popular your site is and
that is now one of the important aspects of your website the
search engines
consider for ranking purposes. That said, another important component
to website success is directory listings.Another Important
Component:
Directory Listings