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Glossary

To be successful, websites must perform two necessary functions.
When people visit your web site you want to hold their attention
so they don’t leave you for someone else’s site.


You must have compelling copy that persuades visitors to read
your entire message and take the action you want them to take.

A critical factor in copywriting is the fact that the copy you see must
match the programmer's coding that you don’t see, the symbols behind the
monitor’s screen that tells the screen what to show you.
If they don’t match, your website won’t be ranked very high on the search engines.
 
 And, as we’ve said, when a person is searching for your product or service,
you must be on the first two pages of the search engines if you want your
site to be seen. We prefer that you be on the first page so your site
 is right there where they’re looking. People don’t like to scroll through pages and
pages of listings,  so ranking high is a necessity if you want to get any
response to your website.

Think about it. There are usually hundreds of thousands of listings  in your category on each of the search engines.  It becomes obvious then that the webmasters for  those websites not on the first few pages  do not know how to match the copy on your screen with the programmer' s coding that’s behind your screen.

So, if you want your site to be seen and you want to get the maximum possible response  to your message, you can see how important proper copywriting is to your success.

If your copy does not match the coding, your website won’t be
ranked high enough for people see it!

Do you already have a website but it’s not producing the results you want?
Sometimes it’s just a matter of changing a few words or repositioning the
text that can make a huge difference Call or email us with your web address and
we'll give you a FREE evaluation.

Together we'll analyze your website, your product or service and your goals and objectives  and we'll see how close your website comes to fulfilling those wants and needs. If your site is not ranked on the first two pages,
we'll discuss why not and what c an be done to put you on the first page!
 
Remember, it's FREE and there's absolutely NO Obligation!
So call or email NOW
 

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